In Episode 10, we mentioned a letter that Representative Edward Markey of Massachusetts sent to Bob Iger about Disney’s new MyMagic+, which has also been referred to as NextGen at times. Markey was asking questions about privacy concerns and marketing to children. Apparently, all of his information was based on what he read in a few newspaper articles, including the main New York Times article that has been a source of information about the whole development. You can read a PDF of the letter here, from the Congressman’s website.
But after we recorded that episode of the podcast, things got even more interesting, when Bob Iger replied with a letter whose tone can best be described as “angry.” You know it is going to be good when the head of a major media corporation responds to a congressman in this way:
We are offended by the ludicrous and utterly ill-informed assertion in your letter dated January 24, 2013, that we would in any way haphazardly or recklessly introduce a program that manipulates children, or wantonly puts their safety at risk.
You can read the entire reply letter at Inside the Magic.
Somehow, I don’t think we have heard the end of this. But I do think we may have more material for our next episode!